Tommy Hilfiger signs Travis Kelce as Global Ambassador

Tommy Hilfiger and Travis Kelce ; Image Source : Press Office

Professor Ivan Allegranti is a seasoned freelance journalist and academic…

Tommy Hilfiger, part of PVH, names NFL star Travis Kelce global brand ambassador and creative collaborator. A three-time Super Bowl champion, Kelce will front the Fall/Winter 2026 campaign set in cinematic New York, followed by a Spring/Summer 2027 capsule co-designed with the athlete. Hilfiger praised Kelce’s confident, modern take on American style, while Kelce called the collaboration a “dream come true.” He joins a roster including Rafael Nadal, Lewis Hamilton, and Zendaya, reflecting fashion’s growing alignment with sports culture.

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Ivan Allegranti

Professor Ivan Allegranti is a seasoned freelance journalist and academic based in Italy, with a strong foundation in law and a teaching role in Bratislava. His journey into the world of fashion began in an unlikely place, as an apprentice in a tailor’s shop. Quickly realising that his strengths lay not in the precision of the needle but in the art of storytelling, he turned his focus to chronicling the brands, artists, and visionaries who define the luxury industry. Today, he combines his legal expertise, academic insight, and narrative flair to bring depth and perspective into GAZETTA. @ivanallegranti