Elisabetta Franchi FW24: Harry Potter Infused with Gossip Girl
The inspiration behind Elisabetta Franchi’s Autumn-Winter 2024/25 collection is drawn from the classic uniforms of English colleges, but with a twist of rebellion, embracing a tomboy style.
The collection celebrates individuality within a community, reflecting the wearer’s unique personality while also fostering a sense of belonging.
It embodies the modern woman’s versatility, seamlessly transitioning between academic pursuits and nightlife excitement. With pieces that capture both the charm of academic culture and the allure of glamorous evenings, Franchi’s collection speaks to the woman who confidently defies norms.
How will this collection appeal to our clientele in MENA?
The KRISMA buying team has strategically opted for lightweight fabrics and avoided heavy jackets. They’ve tailored their selection to suit the region’s preference for cooler and 15°C-friendly attire.
In my shopping experiences, the UAE market tends to favour British-inspired aesthetics although often leaning towards florals and sophistication. While sequin gowns may swiftly capture attention and demand, the tomboy style has yet to find its footing in Middle Eastern culture.
Indeed, the culture is ever-evolving, and fashion trends can surprise us with their adaptability and resonance across diverse societies. It’s possible that with time and shifting attitudes, the tomboy style could find its place here.
To get in touch with Natasha for style & insights, please email her at: [email protected]
