Altered Frequencies: When Golden Goose Dreamt in Technicolor

The Piazza At Golden Goose's HAUS; Image Source: Golden Goose

They say fashion tells a story, but for Dina Yassin,…

Venice has always been about illusions. Reflections off water. Churches that feel like paintings. Tourists who think they’re locals after three Aperol spritzes. But this May, in the industrial heartbeat of Marghera, Golden Goose offered a different illusion. One stitched in cinema, wired in memory, and projected like a fever dream across steel and shadow.

The Biennale of Architecture 2025 opened with something unexpected. Altered States by Marco Brambilla, hosted at Golden Goose’s cultural haven, HAUS. And if you were expecting a fashion brand to play it safe, you haven’t been paying attention.

HAUS Spaces: Hangar, Immersive Tunnel & Playground; Image Source: Golden Goose

Brambilla doesn’t exhibit art. He hijacks your subconscious. He takes the fragments, Hollywood frames, media static, memory loops, and turns them into emotional architecture. Curated by Jérôme Sans, the show became a sensory wormhole. You weren’t just looking at visuals. You were walking through a collective hallucination. Cinema, unspooled and reassembled. Nostalgia, edited with precision and sound.

At HAUS, art isn’t boxed into white walls. It spills. It hums. It dares you to stop intellectualizing and just feel. One minute you’re watching film clips swirl into infinity, the next you’re questioning whether your memories are even yours anymore. That’s the Brambilla effect. Hypnotic. Humbling. High-voltage.

The crowd that night? Chaos, culture, couture. Amybeth McNulty floated past in soft light. Pratibha Ranta and Lorenzo Sutto deep in conversation with Fabrizio Plessi. Museum heads brushing shoulders with Olympic skate stars like Keegan Palmer and Cory Juneau. Padel champ Marta Ortega leaned into the scene like she owned it. Meanwhile, Michelin-starred Paolo Griffa staged a sensory symphony in the kitchen. If food could narrate a surrealist film, this was it.

The Atmosphere At HAUS During The Biennale Of Architecture 2025; Image Source: Golden Goose

But HAUS wasn’t built just for spectacle, but for substance. HAUS Week followed with workshops, panels, and playgrounds for curious minds. DJ lessons next to sneaker labs. Public speaking next to screen printing. Golden Goose sold luxury by teaching you how to make it, remix it, repair it, and reimagine it.

Because what HAUS is doing, quietly and steadily, is redefining what a fashion brand can be. It puts community on the same level as craft. Turns shopping into something more tactile, more intentional. And blurs the lines between making, learning, and imagining what comes next.

And Altered States fit right in. The work doesn’t beg to be liked. It asks you to surrender. To watch, and maybe even remember something you didn’t know you’d forgotten. The exhibition is cinematic poetry rendered in pixels. It whispers about media, memory, and the ghosts of meaning hiding in the mainstream. It reminds you that dreams are built like buildings. Layered. Labyrinthine. Not always meant to be explained.

Golden Goose calls its community Dreamers. And for once, it doesn’t feel like a tagline. It feels earned. There’s a belief here that art isn’t precious, it’s felt. That flaws aren’t flaws at all. That what’s real leaves a mark.

So here’s what you need to know: Altered States is open. HAUS is alive. The dream is bigger than sneakers and sharper than nostalgia. And in Marghera, the future of fashion just blinked awake with its eyes full of static and story.

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Dina Yassin

They say fashion tells a story, but for Dina Yassin, it’s more than just storytelling—it’s an art, a science, and a little bit of magic. As the Co-Founder, Chief Storyteller, and Editor-in-Chief of GAZETTA—among many other titles—she’s the woman behind the words, the visionary shaping narratives, and the creative force redefining luxury fashion journalism in the digital age. With over two decades of experience in luxury brand consulting, creative direction, and trend forecasting, Dina has worked with some of the most coveted names in the industry—think Van Cleef & Arpels, Kenzo, Bvlgari, Hermès, and Chloe—all while keeping her finger firmly on the pulse of what’s next. Her work has graced the pages of Vogue Arabia, Harper’s Bazaar, Condé Nast Traveler, Mojeh Magazine, Vanity Fair, Marie Claire, 7 Corriere, and The Rake—among many other top-tier titles—solidifying her reputation as a fashion and luxury thought leader. But here’s the twist—Dina isn’t just reporting on the future; she’s creating it. Under her leadership, GAZETTA introduced EVVIE 7, an AI-driven journalist pushing the boundaries of editorial innovation. Because in a world where algorithms influence aesthetics as much as designers, Dina ensures GAZETTA stays one step ahead, seamlessly blending technology, culture, and high fashion into a platform that speaks to the modern, forward-thinking luxury consumer. Beyond her editorial expertise, Dina is a renowned luxury brand consultant, trend strategist, and creative powerhouse who thrives at the intersection of fashion, culture, and digital storytelling. Whether she’s consulting on luxury branding, forecasting emerging trends, directing high-profile fashion campaigns, or curating immersive experiences, she’s always asking the big questions—What’s next? Who’s shaping it? And most importantly, how do we make it unforgettable? One thing is certain: Dina Yassin is always at the forefront of what’s next.