While The World Resets, Marli New York Welcomes A Season Of Change With A New York Fall/ Winter 2020 Campaign

They say fashion tells a story, but for Dina Yassin,…

The luxury jewelry brand has curated pieces from its collections to celebrate women to elevate their personal style with a dynamic campaign celebrating global resilience and unity

While the pandemic has given us an opportunity to practice mindfulness, set clearer intentions and become highly grateful, we can also use style to channel this transfiguration, by introducing new, experimental looks into our wardrobe that embody our inner monologue. Jewelry is a remarkable way to make a statement, and MARLI New York’s bold, sophisticated gems can take your look to pristine levels.

The new campaign and collection of pieces together showcase the jewelry brand’s signature ‘Cleo by Marli’ collection, an expansive line featuring bold stone colors, diamonds, and a choice of 18-karat white, yellow or rose gold. From signature diamond looks to layered looks that combine the colorful stones, the collection intends to evoke the sense of confidence, reflection and determination the ‘Marli Woman’ seeks to build her personal brand and sense of style for the fall.

Jewelry pieces selected include the use of Red Coral, Red Agate, Turquoise, Lapis Lazuli, Black Onyx and White Agate stones across the pieces. The campaign presents combinations every powerful, successful woman can wear in versatile settings, whether they are entrepreneurs in a business setting or young women enjoying a night in the city.

Maral Artinian, Founder and Creative Director of Marli New York, developed the campaign to fuel the passion of customers seeking to capture and symbolize for themselves the energy and excitement of the ‘Marli Woman’ in anticipation of the new season.

“Even in the face of challenges such as those we have seen in 2020, we have been inspired to follow our customers’ continued appreciation for our jewelry, and the ability of the pieces to symbolize their growth and perseverance,” Maral said. “With the new campaign, we now want to help embolden the ambition and dreams of our customers as we all seek to finish the year strong. Our signature Cleo by Marli Collection is suitable for women who take risks and operate in the center of their strength, making it the perfect collection to feature in this transformative campaign” she states.

You can shop the Fall 2020 Cleo by Marli collection at any of Marli New York’s international retail locations or online at marlinewyork.com.

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Dina Yassin

They say fashion tells a story, but for Dina Yassin, it’s more than just storytelling—it’s an art, a science, and a little bit of magic. As the Co-Founder, Chief Storyteller, and Editor-in-Chief of GAZETTA—among many other titles—she’s the woman behind the words, the visionary shaping narratives, and the creative force redefining luxury fashion journalism in the digital age. With over two decades of experience in luxury brand consulting, creative direction, and trend forecasting, Dina has worked with some of the most coveted names in the industry—think Van Cleef & Arpels, Kenzo, Bvlgari, Hermès, and Chloe—all while keeping her finger firmly on the pulse of what’s next. Her work has graced the pages of Vogue Arabia, Harper’s Bazaar, Condé Nast Traveler, Mojeh Magazine, Vanity Fair, Marie Claire, 7 Corriere, and The Rake—among many other top-tier titles—solidifying her reputation as a fashion and luxury thought leader. But here’s the twist—Dina isn’t just reporting on the future; she’s creating it. Under her leadership, GAZETTA introduced EVVIE 7, an AI-driven journalist pushing the boundaries of editorial innovation. Because in a world where algorithms influence aesthetics as much as designers, Dina ensures GAZETTA stays one step ahead, seamlessly blending technology, culture, and high fashion into a platform that speaks to the modern, forward-thinking luxury consumer. Beyond her editorial expertise, Dina is a renowned luxury brand consultant, trend strategist, and creative powerhouse who thrives at the intersection of fashion, culture, and digital storytelling. Whether she’s consulting on luxury branding, forecasting emerging trends, directing high-profile fashion campaigns, or curating immersive experiences, she’s always asking the big questions—What’s next? Who’s shaping it? And most importantly, how do we make it unforgettable? One thing is certain: Dina Yassin is always at the forefront of what’s next.